Agency offers free support for promoting MUAs

The Spa PR Company is encouraging freelance make-up artist to increase their profile when they return to work, by offering a free guide to Public Relations (PR).

Specialising in beauty and wellness PR for 17 years and involved with many professional make-up artists, The Spa PR Company has created a free step-by-step guide to PR specifically for this sector.

The Guide, available to download, includes an introduction to PR and how it can benefit MUAs, how you can set SMART goals and define your audience, and tips on developing your own story.  There is also advice of creating your media kit, social media and how to outreach to media and influencers.

Commenting on the launch of their  PR Guide for Make-up Artists, Tracey Stapleton, founder of The Spa PR Company says:

“The make-up artist space has become highly competitive so it's vitally important to stand out by telling your own story. One of the best ways to do this is through PR.  Whether you are looking to employ professional PR support or simply understand more about what you need to do to build your reputation, our PR tips are designed to help you on your way.”

The Spa PR Company have a wealth of free advice on their website to support businesses and individuals as the industry reopens, including a reopening check list and guides on Tik Tok for business and how to write a blog.