• Industry
• Nails

Samantha Daverin has been appointed Brand Ambassador for The Creative Beauty Group’s most recent launch, Addiction Glitter.

Samantha has been a TCBG Education Emissary for almost two years, and leads team Gel II®, assisting first time nail competitors with their skills. Her new role will involve Samantha creating nail tutorials for the TCBG YouTube channel.

TCBG Managing Director Layla Tourh comments on Samantha’s appointment:

“When I asked Samantha if she would like to be a brand ambassador for us and deliver nail tutorials on the TCBG YouTube channel, I was thrilled when she said yes! Our customers are already aware of Samantha’s creative flair, as when she posts some of her work on our closed FaceBook Group Forum, her videos and photos get lots of attention, often with a post from a customer requesting how she created the look… it was a very obvious vision for me!”

Samantha says: “I’m so excited to be bringing the next step of all things Addiction, in the form of video tutorials! This gives me the opportunity to share application skills with other nail technicians and also to inspire others to push their creative boundaries and ultimately, their businesses. I know that TCBG listens to its customers, not only for tutorials but for possible future products, and so I am proud to be a part of that!

“The Addiction Glitter brand is fun and fresh and about enabling technicians to offer the current nail trends, I can’t reveal too much, but I am excited for things to come…eek!”