Sebastian Professional names Global Creative & Culture Director
Frederic Aspiras has been named Global Creative & Culture Director by haircare brand Sebastian Professional.
With over 20 years' experience and boasting an Oscar nomination for House of Gucci, Frederic Aspiras is renowned for his visionary approach to hair and beauty including creating Lada Gaga's iconic looks.
Founded by LA stylists John Sebastian and Geri Cusenza, Sebastian Professional, a Wella Company, recently celebrated its 50th Anniversary.
Commenting on his appointment, Frederic Aspiras says:
"Becoming part of Sebastian Professional is a lifelong aspiration fulfilled for me. As Global Creative & Culture Director, I'm dedicated to fostering an inclusive space that celebrates individuality and creativity, fuelling the aspirations of emerging talent. Our mission is to honor Sebastian Professional's legacy while reimagining its future as a trailblazing brand. Together, with our vibrant community, we'll blend tradition with innovation, sparking a global movement of self-expression through hair and culture.
“Let's embark on a journey to explore the diverse aspects of our hair, celebrating its uniqueness and learning how it can be a canvas for expressing individuality and fostering self-love. Together, let's craft a future where everyone's hair story is celebrated."
Sylvie Biragnet, Senior Vice President at Sebastian Professional, adds:
"We are delighted to welcome Frederic to the Sebastian Professional family. His unparalleled talent, creativity, and commitment to fostering cultural understanding perfectly align with our brand's ethos, and we are confident that his artistic vision will further elevate Sebastian Professional's position as a global leader in the beauty industry."
