Murad introduces refillable skincare
Skin brand Murad has introduced some of its best-selling products as refillables to build on its commitment to sustainability.
The brand's Retinal ReSculpt Overnight Treatment and Cellular Hydration Barrier Repair Serum are now available in refills that use 85% less packaging materials.
The refill launch reflects the brand's ongoing efforts to merge innovation with sustainability, which includes plans to make all serums refillable in the near future.
In 2022, Murad partnered with international recycling leader TerraCycle® to launch the
Murad Free Recycling Program, enabling users to easily and responsibly dispose of cosmetic packaging. Since the launch of the scheme, 9,815 Murad products have been recycled.
What's more, all product cartons are manufactured with FSC-certified material and printed with vegetable-based ink.
Paul Schiraldi, CEO of
Murad, comments:
"With sustainability and value at the forefront of consumers' minds today, we're proud to now offer our science-backed skincare innovations in eco-friendly, cost-saving refillable packaging. It's been the brand's life's mission to help people attain healthier skin. Now, we're extending that mission to support the health of our planet."
Murad
