KG Professional reveal new Platinum Lashes
Professional lash brand, KG Professional, has launched KG Platinum Lashes along with a new lash shampoo.
Designed by lash artist Katie Godfrey, KG Platinum Lashes are a range of premium synthetic, animal-friendly lash extensions born from assessing what was missing in the industry and looking at how to make treatments easier and quicker for the lash artist.
The Platinum Collection Mixed Tray is available in a variety of volumes, lengths and curls, in an extra black finish, from 0.15 for the Classic Look or the finer 0.07-0.05 lashes for Russian volume.
Katie Godfrey, founder of
KG Professional, explains:
“We're seeing various up and coming trends for 2021, such as the ‘wet look' lash, with closed volume fans, whilst the Kim K wispy look continues to be huge and really popular with clients. The real Russian, that perfect top line, will always be my favourite trend though and I don't think it will ever go out of style. Our Platinum range, which is super black, can create that dense lash look and perfect lash line with flawless layering. We strive to stay educated and on top of all the new trends, and with the new Platinum range lash artists have the capacity to always offer their clients the latest looks."
KG Professional have also launched KG Lash Shampoo, a retail product for clients to use between lash appointments to remove daily dirt, oil build up and make-up safely and gently and keep lashes looking their best for longer. The shampoo can be used on lash extensions as well as for cleaning strip lashes.
Katie adds:
“Retail is what's missing in the lash industry and Lash Shampoo can be the extra income lash artists and salons could be making which often gets forgotten about. This way the client can cleanse at home before coming to the salon, saving time and money.”
KG Professional recently announced the return of their onsite training courses at academies across the UK.