Alterna refreshes repairing haircare range
Alterna's Bond Repair range has been reformulated using science influenced by skincare.
Products in the collection have been designed to hydrate and rejuvenate coloured, bleached hair or hair damaged by environmental stressors such as heat styling, pollution, air conditioning and central heating. The range includes Bond Repair Shampoo and Conditioner along with Bond Repair Masque (pictured).
The products' new formulas include sustainably sourced conditioning Maracuja Oil and Alterna's exclusive Caviar Bond Enforcing Technology. They have a calming aroma of Green Tea, Bergamot and Almond.
Used together, after just one use, the newly reformulated Bond Repair Shampoo and Conditioner provide in excess of 250% more shine than the previous formula whilst and the Bond Repair Masque delivers 160% more smoothness and 12% more shine.
Salon Promotions
