Additional Lengths X Middlesbrough F.C. Women collab revealed

Hair extension brand Additional Lengths has announced a collaboration with Middlesbrough F.C Women with the aim of showing that women can take pride in their appearance as professional sportspeople without compromising respect.

The partnership hopes to inspire a new generation of young athletes who may struggle to find relatable sporting role models, a vision which Additional Lengths and Middlesbrough F.C. Women share. 

Commenting on the collaboration, Carrie Tyler, Marketing Director at Additional Lengths, says:

“We all want to see female role models in sport and are disheartened to see the high stats of young women and girls dropping out of sport due to a lack of self-confidence. As a North-East business, partnering with Middlesbrough F.C Women is a natural fit for us. These women, like so many others, go to additional lengths to progress their career. We aim to drive awareness of these players as inspiration for a generation that still finds it challenging to see relatable figures in sports.”

Victoria Lynch, Additional Lengths' Founder, adds:

“Confidence plays a major role in every teenage girl's life both on and off the pitch, it's a key factor in exclusion from sports, working with Middlesbrough F.C Women, we want to re-shape the narrative of femininity to being strong, confident, and capable, ready to take on the world, championing female confidence and empowering young women through education and encouragement.”

Additional Lengths

www.additionallengths.co.uk