YSL Beauty reveals Dua Lipa as face of new lip colour line

Dua Lipa for YSL Beauty, photographed by Élodie Daguin
Dua Lipa for YSL Beauty, photographed by Élodie Daguin
Yves Saint Laurent (YSL) Beauty has announced singer Dua Lipa as Global Makeup Ambassador.

The Grammy-award winner has worked as Global Brand Ambassador for YSL Beauty's Libre fragrance line since 2019. Dua will now head up a make-up campaign for YSL Beauty's new lipstick collection, YSL Loveshine.

Commenting on her new role, Dua Lipa says: 

“For me, fragrances and makeup are another form of self-expression, a way to explore my playfulness, my creativity and my individuality. I am thrilled to be on this journey as part of the YSL Beauty family." 

Stephan Bezy, YSL Beauty's International General Manager, adds:

"Dua Lipa brings an electrifying energy to our brand, inspiring women to not just wear makeup, but to make a statement about who they are and what they stand for. Her influence is a celebration of individuality, a statement of empowerment, encouraging everyone to embrace their unique beauty with confidence."

YSL Loveshine comprises three products including the existing Candy Glaze, formulated with lip caring benefits, trending colours and luxurious packaging. YSL Loveshine Lip Oil Stick in nude shades will launch in March with a third product in the line being revealed later in 2024.

YSL Beauty