Bloomtown skin care certified palm oil-free

Cornwall-based beauty company Bloomtown Ltd has become the first company in the UK to receive Orangutan Alliance palm oil-free certification for its full range body and skincare products.

Launched in April 2016 by husband and wife co-founders Medwin Culmer and Preyanka Clark Prakash, the brand has received palm oil-free certification for its current range of PETA-certified vegan and cruelty-free products which includes sugar scrubs, bath oils, soap bars, clay masks, bath soaks, lip balms, infused oils and candles.

Registered charity the Orangutan Alliance supports grassroots conservation and forest protection projects affected by conflict palm oil, through profits from their certification programme.

Maria Abadilla, Founder and Chairperson of Orangutan Alliance, explains:

“Consumers are now wanting full disclosure in their food beyond allergen declarations for environmental to ethical reasons and we are here to provide that choice. There needs to be new ingredient solutions coming from the industry including new options, not requiring so much land associated with deforestation.”

She adds: “If demand is where change starts, then it's up to consumers to change the way they buy and vote to promote transparency in the industry. They should also consider supporting the amazing work that so many NGO's are doing on the ground while we work for change to occur.”

Commenting on their certification, Bloomtown co-founder, Preyanka Clark Prakash, says:

“We launched Bloomtown out of our kitchen in Cornwall after spending two years in Indonesia and seeing a real need for palm oil-free options in the beauty industry. Global demand for palm oil is ever increasing, so we feel that one important way to prevent more virgin forest from being cleared is to reduce overall demand, by raising awareness and offering consumers reasonably priced, palm oil-free alternatives."

Bloomtown has also earned top ethical accreditations from the likes of The Good Shopping Guide and won Gold at last year's FreeFrom Skincare Awards.

Bloomtown products are available in the UK at bloomtown.co.uk