Sally Beauty to open first Birmingham store

Professional hair and beauty supplier, Sally Salon Services, are set to open their first Sally Beauty store in Birmingham.

Barbering expert Michael Domiano, a key member of Wahl's artistic team, will officially open the store on Monday 2nd December.

Early visitors to the store will be able to take advantage of VAT-free deals, available to trade customers (T&Cs apply) on opening day.

The store will stock a wide range of brands including Olaplex, Wahl, Wella and Maria Nila, as well as offering beauty, hair and barbering advice.

Commenting on the opening of the Birmingham store, Warren Scarr, COO at Sally Beauty UK & Ireland, says: 

“We're very excited to expand our offering and open our first ever Sally Beauty store in the UK's second largest city — Birmingham. The store will be a fantastic addition to Coventry Road and both local customers and beauty professionals can take advantage of our extensive range of products from award-winning brands. We look forward to welcoming customers from the West Midlands through our doors at this grand opening event!”

Sally Beauty's Birmingham store is located at 2261 Coventry Road, Sheldon, B26 3PD.