Olehenriksen reveals first Retinol & Pro-Vitamin A serum

Olehenriksen Olehenriksen has introduced a new serum created with 0.3% Retinol and clinically proven to retexturize skin in just two weeks.

Part of the brand's Transform Collection and their first retinol-based product, Olehenriksen Double Rewind Pro-Grade 0.3% Retinol Serum is formulated with pure 0.3% vegan encapsulated Retinol to visibly tackle wrinkles and firm and smooth the skin plus Pro-Vitamin A (Beta Carotene), a larger retinoid that breaks down over time, delivers longer term anti-ageing benefits. Aloe Juice hydrates whilst skin is soothed and calmed thanks to Scandinavian Rowanberry Water soothes and Birch Sap mitigating any drawbacks associated with some retinoids.

The serum sinks into the skin without stickiness and has a subtle scent of naturally-derived lemon sugar. Applied once or twice a week, skin is immediately dewy and a visible improvement in fine lines and wrinkles is seen in just two weeks.

Commenting on the launch of the serum, Riva Barak, VP of Product & Technical Development at Kendo Brands, says:

"We wanted to redefine the reputation of retinol by creating a serum that delivers transformative results and a joyful, sensorial experience. With a combination of two retinoids and a mix of soothing Scandinavian botanical complex, Double Rewind Pro-Grade 0.3% Retinol Serum has been clinically proven to dramatically improve skin texture, dullness, loss of elasticity, fine lines, wrinkles, and dark spots while hydrating, strengthening, and replenishing skin, encouraging a joyful skincare journey that Olehenriksen is known and loved for."