New business book to empower salon owners

Salon owner and educator, Caroline Sanderson, has published her book The Salon Jedi: The Big Business Breakthrough For Ambitious Salon Owners, written to support hair salon owners struggling to find a way to step off the salon floor and put more energy into growing and building a profitable business.

Caroline is owner of Ego Hair Design in Inverness and salon coaching academy Salon Jedi, and has been supporting salons globally for 10 years with innovative digital salon business and mindset training courses. 

The Salon Jedi features industry secrets and success strategies, with practical and actionable steps.

Commenting on the publication her book, Caroline Sanderson says:

“It's always been my goal to empower salon owners so that they can grow their business and ultimately get off the tools when the time comes – many salon owners are also their salon's best earners and are stuck behind a chair while the rest of their team under performs. They can get caught in a cycle where they have no time to allocate to actively improving their business because they're always with clients.

“My method teaches them how to take control so they have a confident, high earning team who perform across the board. We cover mindset, marketing, training, HR, retail, targets and everything they need to succeed in a tangible time frame.”