Kérastase launch besopke hair care ritual
Professional hair care brand, Kérastase, has introduced a bespoke treatment solution for multiple hair concerns. Fusio-Dose is a luxury in-salon treatment ritual that is tailored to each clients' specific hair needs.
There are over 20 possible treatment combinations which stylists can prescribe following a thorough hair diagnosis.
The three-step treatment takes just five minutes, with results that can last up to five washes.
The treatment commences with a hair and scalp diagnosis using the Kérastase Hair & Scalp Profiler. This diagnostic tool measures and magnifies the hair fibre up to x600 times and helps to provide clients' most accurate prescription.
Following this, the stylist creates a bespoke blend for address the hair's needs including a mix of one prescriptive concentrate with one prescriptive booster. The treatment is sprayed onto the hair and enhanced with a hair massage to work in the formulation.
The choice of Kérastase Concentrates includes Concentré Pixelist for the ultimate shine for coloured treated hair, Concentré Oleo-Fusion for ‘summer parched locks', Concentré Vita-Ciment, the ultimate damage remedy', and Concentré Densifique for ‘hair thinning and the Uptown Volume Up blow-dry'.
The treatment's Boosters include Booster Brilliance for five times more radiance, Booster Densité for intense texture and body, Booster Reconstruction for strength, vigour and less breakages, Booster Nutrition for three times more nutrition, and Booster Discipline for 72-hour anti-frizz, 72-hour smoothness and anti-humidity.
After five minutes, the treatment is rinsed out and hair will have taken the ingredients it needs for improvement due to the advanced micro-emulsion technology that penetrates deep into the areas of the hair where the treatment is needed.