Kevin.Murphy launches products to reduce styling friction
Professional hair brand Kevin.Murphy has launched a shampoo and conditioner to its Blow.Dry collection.
The new Kevin.Murphy Blow.Dry Wash and Rinse products are designed to help reduce styling friction before drying the hair. Both products are formulated with the brand's Anti-Breakage Technology to hydrate and protect strands against heat damage.
Blow.Dry Wash is a sulphate-free nourishing shampoo with Hydrolysed Pea Protein and Wood Bark Complex to strengthen hair.
This is followed by Blow.Dry Rinse, a conditioner that forms a protective layer on the hair guarding against environmental stress and colour loss.
To celebrate the launch of the Kevin.Murphy Blow.Dry Wash and Rinse products, the brand treated Influencers to bespoke branded pasta boxes, filled with Italian Trader pasta representing the hair type they most identified with, whether that was spaghetti straight or fusilli corti curly!
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