Keratin Complex reveal new hair smoothing system


Professional hair care brand, Keratin Complex, has introduced a new maximum hair manageability treatment to smooth the hair.

KCSMOOTH™ Heat Activated Smoothing System is a new transformative professional smoothing treatment which delivers results in under two hours thanks to its unique two-step, heat-activated system. The treatment features a new proprietary blend of Signature Keratin, amino acids and antioxidants that conditions, strengthens and repairs damage for healthier, more manageable hair with results that last up to three months.

The KCSMOOTH™ treatment features violet pigments to help neutralise brassiness, Coconut-water for hydration to prevent breakage and damage, and Jojoba, rich in vitamins and minerals, to keep the hair and scalp nourished and healthy.

Following the salon treatment, clients leave with KCSMOOTH Restorative Leave-In Lotion to use at home as the second and final step in the treatment. This lightweight spray-lotion features a blend of Keratin and extracts to increase the moisture content of the hair, restoring lustre and body, while increasing manageability. It also preps and conditions hair for polished blow-dry and provides protection from heat and UV rays.

Commenting on the launch of Keratin Complex's KCSMOOTH™ treatment, Tom Kimber, Brand and Executive Sales Director, Rebel Beauty Brands, says:

“We are thrilled to be launching KCSMOOTH™ to the marketplace. Our mission is to provide salons and stylists with a customisable portfolio of treatments for every client that sits in their chair. KCSMOOTH complements our full portfolio and will help stylists deliver beautiful hair every day and maximise their revenue.”