HONA add tinted gels to PureFoundation line

Professional nail brand HONA (Home of Nail Art) has launched additions to its PureFoundation gel system.

HONA PureFoundation is a hypoallergenic hybrid gel that combines the strength of the brand's Rubber Base with the elegance PureBuild builder gel to deliver a more flexible nail enhancement. It can be used as a strong builder gel with no base required, as an adhesive for HONA's soft gel extension system SwiftTips, and as a strengthening overlay.

Originally launched in a Clear formulation earlier this year, now there are 21 tinted additions to the line. 

Commenting on the launch, Michael Henson, Founder of HONA, says:

"We're incredibly excited to bring PureFoundation Coloured to the market. Our goal has always been to push the boundaries of the nail industry while not compromising on the ingredients or ethics. PureFoundation is the result of hard work, trial and error and ultimately thinking outside of the box to give the industry something that is really needed. This is a product that truly lives up to our motto – safer – stronger - smarter.”