ChitoCare Beauty reveals INNSÆI spa collection inspired by Icelandic nature

ChitoCare Beauty has introduced INNSÆI, a new spa collection designed for luxury spas, hospitality destinations and wellness spaces.

Inspired by Icelandic nature, the range combines sensory experiences with marine biotechnology developed by Primex.

Primex is a specialist in marine chitosan production with more than 25 years of expertise. ChitoCare Beauty is the first skincare brand to incorporate premium marine chitosan across its entire portfolio.

Named after the Icelandic word innsæi, meaning intuition or “inner knowing”, the collection spans hair care, body care, facial treatments and home fragrance. Every product contains a blend of marine chitosan, marine collagen and geothermal silica sourced from Iceland.

At the heart of the range is the brand's ChitoCare® Repair technology, which has been developed to support hydration, skin barrier function and overall skin and hair wellness. The collection also highlights sustainability, with marine chitosan sourced from upcycled Nordic shrimp shells from Icelandic waters and produced using renewable geothermal energy.

Created with the spa and hospitality sector in mind, INNSÆI is available in formats suitable for treatment rooms, retail environments and hotel amenities. The products are presented in refillable aluminium packaging, aligning with the growing demand for more sustainable solutions within professional beauty and wellness settings.

With a focus on marine ingredients, Icelandic sourcing and practical hospitality applications, the collection offers spas and hotels a new option for integrating science-led skincare and wellness products into their guest experience.

ChitoCare Beauty