Awards recognise Alterna's hair care ranges

Hair care brand Alterna is celebrating after its products won awards in 15 different hair categories.

Alterna's Caviar Anti-Aging and My Hair. My Canvas. product range were recognised in four highly regarded consumer awards including the Marie Claire Awards, Hair Awards, Hip and Healthy Awards and The Beauty Shortlist Awards. These awards recognise the best in beauty and hair products available to consumers, with the Hip and Healthy Awards determining clean and natural beauty winners.

Commenting on their brand's success, Joana Neves, Editorial Director at Alterna, says:

“To receive the news that Alterna has received this amount of accolades in just one month is truly incredible but also not surprising! The products are unique, like no others I have ever worked with, performing not only exceptionally for me in the salon on my clients, but also backstage at Fashion Weeks. I'm so proud to be part of the Alterna team and can't wait to see what the rest of the year holds for the brand and its innovative products!”