Vitness highlight 'total beauty' phenomenon

Image: instagram.com/we_are_vitness

Although well known among beauty professionals, it seems UK consumers are also understanding the link between supplementing their nutrition and resulting skincare benefits. With this in mind, Vitness have extended their product range based on the 'total beauty' phenomenon.

Kate Bour, Director of Vitness, explains: 

"The Vitness product range is the result of comprehensive research; both into the latest innovations for total health, beauty and fitness, and consumer buying habits which prove conclusively that more people than ever now value products which offer multiple wellbeing benefits. With our products already being sold by iconic retailers around the country, the future looks bright for Vitness and the total beauty trend."

Their latest product launch is Vitness Collagen Raspberry Glow supplement, which uses Hydrolysed Marine Collagen to increase skin firmness, and also addresses skin dehydration. Other key ingredients include Hyaluronic acid, Astaxanthin, and vitamin C and E. Vitness say that consistent use of the supplement can promote younger looking skin. 

Vitness Collagen Raspberry Glow supplement is available in the UK from this month.