Fudge crown Mixology Master™ 2018 hair colourist
Haircare experts Fudge Professional has announced the winner of its Mixology Master™ 2018 competition. Janica Strom from Salon Moodroom in Finland won the global competition for the second time, having also taken the crown in 2016.
The competition searched for Fudge Professional colourists across the world who used the brand's products to create a cutting-edge and creative colour design. To enter, colourists uploaded step-by-step photographs and breakdown of the Fudge Professional products used.
The judges, consisting of award-winning hairdressers Sid Sottung and Lisa Farrall and PR expert Samantha Grocutt, considered Janica's on-trend colour blends to show great skill and understanding of the Fudge colour portfolio range. As winner of the Mixology Master™ 2018 competition, Janica receives a Fudge Professional bundle for her salon along with £1,000 in holiday vouchers.
Commenting on her win, Janica says:
“I couldn't believe it when I heard that I won the Fudge Mixology Master 2018! The competition is global and huge. I feel so honoured to carry this title second time now. I've competed a lot, but this competition and my success in it, has opened so many doors for me. I'm just so happy!”
Tracy Hayes, Global Head of Technical Education, adds:
“How amazing for Janica to win a second time around in the Mixology competition. I really believe that what stood out for the judges was the thought process in her presentation of her entry format. It was clear to see step by step from the before picture, application and the finished look. Images that publications would love to have to show off Janica's creative work using Fudge Professional Headpaint and Paintbox colour. Well done!”